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Best Ad Networks for Publishers

Adsterra alternatives

8 tools scored in the same category. 8 score higher than Adsterra's 3.9/5.

Ranked by independent composite score, not by payment. Nobody on this page paid to be here.

Before you switch — what Adsterra does well

  • Extra ad fraud protection
  • Easy-to-use, self-serve experience
  • Pays publishers twice per month

And where it was marked down

  • Lack of demographic targeting
#1Google AdSenseBest-in-Class

Monetize website content through automated high-quality ads targeted to your specific digital audience

Scores 0.4 higher than Adsterra

4.3
out of 5
#2EzoicBest-in-Class

AI-powered revenue infrastructure platform optimizing monetization and user experience for digital publishers

Scores 0.4 higher than Adsterra

4.3
out of 5
#3Raptive (AdThrive)Strong Choice

A leading digital media platform providing elite ad monetization, audience growth tools, and AI infrastructure. (Now: Originally founded as AdThrive; rebranded to Raptive in April 2023 to unify CafeMedia and AdThrive under a single identity focused on the creator economy.)

Scores 0.2 higher than Adsterra

4.1
out of 5
#4SovrnStrong Choice

A comprehensive platform for publishers to maximize revenue through advertising, commerce, and data-driven insights.

Scores 0.2 higher than Adsterra

4.1
out of 5
#5Index ExchangeStrong Choice

Independent omnichannel programmatic exchange for premium publishers to maximize advertising revenue

Scores 0.2 higher than Adsterra

4.1
out of 5
#6FreestarStrong Choice

A premier ad management and yield optimization platform for high-traffic digital publishers

Scores 0.1 higher than Adsterra

4.0
out of 5
#7AditudeStrong Choice

Unified programmatic ad-tech platform for enterprise publishers and modern media companies

Scores 0.1 higher than Adsterra

4.0
out of 5
#8MonetizeMoreStrong Choice

AI-driven ad operations platform for maximizing revenue through header bidding and fraud protection

Scores 0.1 higher than Adsterra

4.0
out of 5

Common questions

What is the best alternative to Adsterra?

On Benchmark Grid's independent scoring, Google AdSense is the highest-scoring alternative in Best Ad Networks for Publishers at 4.3/5, against Adsterra at 3.9/5. Which is right for you depends on your publication's size, revenue model and vertical.

Why would a publisher move away from Adsterra?

Our editors flagged: Lack of demographic targeting. Whether those matter depends on your setup — many publishers run Adsterra successfully despite them.

Are these alternatives ranked by paid placement?

No. Every tool here is ranked by a composite score set by SODP's editorial team across 12 criteria. Vendors cannot pay for inclusion, for a score, or for a position on this page.

Benchmark GridBY SODP · STATE OF DIGITAL PUBLISHING

Independent benchmarks for every kind of publisher, including news & editorial, magazines, B2B & trade media, creator newsletters, brands, broadcasters, and community-driven sites. We evaluate the platforms that help you grow, engage, and retain audiences — with scores that are never influenced by vendors.

© 2026 Benchmark Grid by SODP. All rights reserved.

✦ Independent Research · ✓ Hands-On Testing · News, Magazines, B2B Media, Newsletters, Brands, Broadcasters & Communities

SODP Benchmark is an independent editorial publication. We do not accept payment from vendors for inclusion, ranking, or score changes.

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