Best Agentic Advertising Platforms for Publishers
Criteo alternatives
4 tools scored in the same category. 2 score higher than Criteo's 3.0/5.
Ranked by independent composite score, not by payment. Nobody on this page paid to be here.
Open-source tooling for publisher-controlled sell-side AI agents
Scores 1.0 higher than Criteo
Publisher AI agents monetised through conversational advertising
Scores 0.8 higher than Criteo
Sponsored placements in AI answer experiences
Scores 0.1 lower than Criteo
Common questions
What is the best alternative to Criteo?
On Benchmark Grid's independent scoring, Prebid Sell-Side Agents is the highest-scoring alternative in Best Agentic Advertising Platforms for Publishers at 4.0/5, against Criteo at 3.0/5. Which is right for you depends on your publication's size, revenue model and vertical.
Why would a publisher move away from Criteo?
Our assessment didn't flag significant limitations. Publishers usually move for cost or fit reasons rather than capability.
Are these alternatives ranked by paid placement?
No. Every tool here is ranked by a composite score set by SODP's editorial team across 12 criteria. Vendors cannot pay for inclusion, for a score, or for a position on this page.
