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Best Cross-Channel Marketing Platforms for Publishers

Customer.io alternatives

8 tools scored in the same category. 7 score higher than Customer.io's 2.4/5.

Ranked by independent composite score, not by payment. Nobody on this page paid to be here.

#1BrazeFair Fit

Cross-channel engagement with real-time journeys

Scores 1.1 higher than Customer.io

3.5
out of 5
#2MoEngageFair Fit

Insights-led cross-channel engagement

Scores 0.9 higher than Customer.io

3.3
out of 5

Enterprise marketing cloud for multi-channel journeys

Scores 0.8 higher than Customer.io

3.2
out of 5
#4KlaviyoLimited

Data-driven email and SMS with deep segmentation

Scores 0.3 higher than Customer.io

2.7
out of 5
#5IterableLimited

Cross-channel growth platform for scaling teams

Scores 0.2 higher than Customer.io

2.6
out of 5
#6MailchimpLimited

Accessible email marketing with journeys

Scores 0.2 higher than Customer.io

2.6
out of 5
#7AcousticLimited

Marketing automation for large audience publishers

Scores 0.1 higher than Customer.io

2.5
out of 5
#8OrttoLimited

Journeys plus analytics for mid-market teams

Scores 0.1 lower than Customer.io

2.3
out of 5

Common questions

What is the best alternative to Customer.io?

On Benchmark Grid's independent scoring, Braze is the highest-scoring alternative in Best Cross-Channel Marketing Platforms for Publishers at 3.5/5, against Customer.io at 2.4/5. Which is right for you depends on your publication's size, revenue model and vertical.

Why would a publisher move away from Customer.io?

Our assessment didn't flag significant limitations. Publishers usually move for cost or fit reasons rather than capability.

Are these alternatives ranked by paid placement?

No. Every tool here is ranked by a composite score set by SODP's editorial team across 12 criteria. Vendors cannot pay for inclusion, for a score, or for a position on this page.

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