HubSpot alternatives
8 alternatives to HubSpot in Best CRM Solutions for Publishers, independently scored — 4 for small publishers, 7 mid-market, 3 enterprise.
HubSpot scores 2.3/5 in this benchmark. Last verified Nov 13, 2026 · No vendor payments.
| Compare | Tool | Score | Best for | |||
|---|---|---|---|---|---|---|
| Best-in-Class 1 | ||||||
Ad Orbit Unified media management platform for CRM order management and billing across multi-channel publishing | 4.2 | Mid-market, Enterprise | ||||
| Strong Choice 4 | ||||||
Magazine Manager An end-to-end publishing CRM and ERP for media sales, production, and accounting | 3.8 | Small, Mid-market | ||||
MediaOS A unified media operating system combining CRM, ad operations, and audience data | 3.9 | Mid-market, Enterprise | ||||
RunMags An all-in-one business management platform built to streamline ad sales, production, and billing for media publishers. | 3.8 | Small, Mid-market | ||||
Salesforce for Media AI-powered CRM platform for managing cross-channel advertising sales and subscriber lifecycles at enterprise scale. | 3.9 | Enterprise | ||||
| Fair Fit 2 | ||||||
LaunchPad Media Mgmt A specialized media CRM streamlining advertising sales and production workflows for publishers | 3.7 | Small, Mid-market | ||||
Workbooks A unified CRM and business management platform designed to streamline sales, marketing, and order processing for mid-market organizations. | 3.4 | Mid-market | ||||
| Limited 1 | ||||||
Pipedrive A sales-first CRM designed to streamline deal management through intuitive visual pipelines and AI-driven automation. | 2.5 | Small, Mid-market | ||||
| Compare | Tool | Score | Best for | |||
|---|---|---|---|---|---|---|
| Strong Choice 2 | ||||||
Magazine Manager An end-to-end publishing CRM and ERP for media sales, production, and accounting | 3.8 | Small, Mid-market | ||||
RunMags An all-in-one business management platform built to streamline ad sales, production, and billing for media publishers. | 3.8 | Small, Mid-market | ||||
| Fair Fit 1 | ||||||
LaunchPad Media Mgmt A specialized media CRM streamlining advertising sales and production workflows for publishers | 3.7 | Small, Mid-market | ||||
| Limited 1 | ||||||
Pipedrive A sales-first CRM designed to streamline deal management through intuitive visual pipelines and AI-driven automation. | 2.5 | Small, Mid-market | ||||
| Compare | Tool | Score | Best for | |||
|---|---|---|---|---|---|---|
| Best-in-Class 1 | ||||||
Ad Orbit Unified media management platform for CRM order management and billing across multi-channel publishing | 4.2 | Mid-market, Enterprise | ||||
| Strong Choice 3 | ||||||
Magazine Manager An end-to-end publishing CRM and ERP for media sales, production, and accounting | 3.8 | Small, Mid-market | ||||
MediaOS A unified media operating system combining CRM, ad operations, and audience data | 3.9 | Mid-market, Enterprise | ||||
RunMags An all-in-one business management platform built to streamline ad sales, production, and billing for media publishers. | 3.8 | Small, Mid-market | ||||
| Fair Fit 2 | ||||||
LaunchPad Media Mgmt A specialized media CRM streamlining advertising sales and production workflows for publishers | 3.7 | Small, Mid-market | ||||
Workbooks A unified CRM and business management platform designed to streamline sales, marketing, and order processing for mid-market organizations. | 3.4 | Mid-market | ||||
| Limited 1 | ||||||
Pipedrive A sales-first CRM designed to streamline deal management through intuitive visual pipelines and AI-driven automation. | 2.5 | Small, Mid-market | ||||
| Compare | Tool | Score | Best for | |||
|---|---|---|---|---|---|---|
| Best-in-Class 1 | ||||||
Ad Orbit Unified media management platform for CRM order management and billing across multi-channel publishing | 4.2 | Mid-market, Enterprise | ||||
| Strong Choice 2 | ||||||
MediaOS A unified media operating system combining CRM, ad operations, and audience data | 3.9 | Mid-market, Enterprise | ||||
Salesforce for Media AI-powered CRM platform for managing cross-channel advertising sales and subscriber lifecycles at enterprise scale. | 3.9 | Enterprise | ||||
Before you switch — what HubSpot does well
Strengths
- Powerful automation features for workflow and newsletters
- User-friendly interface
- Smart audience segmentation
And where it was marked down
- Price keeps increasing with added features
- Contact-based pricing not suitable for mid-sized publishers
- Lacks native media features
Common questions
What is the best alternative to HubSpot?
There is no single best one. The 8 tools below are grouped by editorial tier and listed A to Z inside each tier. 8 score above HubSpot's 2.3/5 and 0 below it. Which suits you depends on your publication's size, revenue model and vertical.
Why would a publisher move away from HubSpot?
Our editors flagged: Price keeps increasing with added features; Contact-based pricing not suitable for mid-sized publishers; Lacks native media features. Whether those matter depends on your setup — many publishers run HubSpot successfully despite them.
Are these alternatives ranked by paid placement?
No. Every tool here is grouped by editorial tier and listed A to Z within each tier — there is no position to buy. Scores are set by SODP's editorial team against each category's published criteria, and vendors cannot pay for inclusion, for a score, or for a position on this page.
Share:
Where to next
Four questions, and a scored stack across every benchmark — not just Best CRM Solutions for Publishers
Every scored tool in Best CRM Solutions for Publishers, with the criteria behind each number
The full assessment, strengths and cost of ownership
