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Best Book Publishing Platforms

Lulu alternatives

7 tools scored in the same category. Lulu currently scores highest in this category at 3.0/5.

Ranked by independent composite score, not by payment. Nobody on this page paid to be here.

Before you switch — what Lulu does well

  • Retain 100% of your revenue and even split it among book contributors
  • White-label shipping for all orders
  • Fully automated sales, printing, and shipping

And where it was marked down

  • The platform's user interface could be more intuitive for first-time users
#1SmashwordsMarginal Fit

The premier storefront for independent e-books, offering authors 75% royalties and global distribution via Draft2Digital. (Now: Acquired by Draft2Digital in March 2022; as of 2026, Smashwords functions primarily as a storefront brand while its publishing and distribution backend is fully integrated into the Draft2Digital platform.)

Scores 0.2 lower than Lulu

2.8
out of 5
#2Amazon KDPMarginal Fit

Global self-publishing platform for distributing ebooks and print books via Amazon

Scores 0.2 lower than Lulu

2.8
out of 5

A global digital bookstore providing extensive reach for ebooks and AI-powered audiobook distribution

Scores 0.4 lower than Lulu

2.6
out of 5
#4KitabooLimited

Enterprise cloud platform for creating and distributing secure interactive educational eBooks

Scores 0.4 lower than Lulu

2.6
out of 5
#5SpinesLimited

AI-powered publishing platform that streamlines book production from manuscript to distribution in under 30 days. (Now: Rebranded from Boox.ai in early 2024 to better represent its role as the foundational backbone (spine) of the publishing process.)

Scores 0.5 lower than Lulu

2.5
out of 5
#6Apple BooksLimited

Premium digital bookstore reaching the global ecosystem of Apple device users

Scores 0.5 lower than Lulu

2.5
out of 5
#7Draft2DigitalLimited

A comprehensive distribution and automated formatting platform for independent authors and publishers

Scores 0.5 lower than Lulu

2.5
out of 5

Common questions

What is the best alternative to Lulu?

On Benchmark Grid's independent scoring, Smashwords is the highest-scoring alternative in Best Book Publishing Platforms at 2.8/5, against Lulu at 3.0/5. Which is right for you depends on your publication's size, revenue model and vertical.

Why would a publisher move away from Lulu?

Our editors flagged: The platform's user interface could be more intuitive for first-time users. Whether those matter depends on your setup — many publishers run Lulu successfully despite them.

Are these alternatives ranked by paid placement?

No. Every tool here is ranked by a composite score set by SODP's editorial team across 12 criteria. Vendors cannot pay for inclusion, for a score, or for a position on this page.