Up to 4 at once.
| Criteria | Index Exchange | Publisher Collective |
|---|---|---|
| Weighted Score | 4.0/5 | 3.8/5 |
| Pricing | Custom revenue-share model based on a percentage of programmatic ad transactions. | Custom pricing (requires a minimum of 3 million page views per month; typically operates on a revenue-share model). |
| Platform Type | Supply-side platform | Managed monetization |
| Revenue yield & RPM uplift | 4.6/5 | 4.2/5 |
| Demand access & header bidding | 4.8/5 | 4.3/5 |
| Ad quality & brand safety controls | 4.2/5 | 4.1/5 |
| Publisher control & transparency | 4.0/5 | 3.2/5 |
| Payment terms & reliability | 2.3/5 | 2.6/5 |
| Page speed & Core Web Vitals impact | 4.3/5 | 4.0/5 |
| Reporting & reconciliation | 4.0/5 | 3.8/5 |
| Integration & ad-ops workload | 2.2/5 | 4.0/5 |
| Eligibility & onboarding | 2.4/5 | 3.5/5 |
| Consent & privacy readiness | 4.5/5 | 3.5/5 |
| Strengths | ✓ Access to large spectrum of global premium demand through trusted DSP and agency partnerships ✓ Single-source monetization across display, video, CTV, mobile, and native formats | ✓ Powerful ad management features ✓ User-friendly interface |
| Limitations | ✗ Interface is not as user-friendly as other networks ✗ Steep learning curve when starting with the platform | ✗ Limited user reviews available ✗ No free version |
Index Exchange
4.0
Rating
★ 4.0/5
Pricing
Custom revenue-share model based on a percentage of programmatic ad transactions.
Platform
Supply-side platform
Scores
Revenue yield & RPM uplift
4.6
Demand access & header bidding
4.8
Ad quality & brand safety controls
4.2
Publisher control & transparency
4.0
Payment terms & reliability
2.3
Page speed & Core Web Vitals impact
4.3
Reporting & reconciliation
4.0
Integration & ad-ops workload
2.2
Eligibility & onboarding
2.4
Consent & privacy readiness
4.5
Strengths
✓ Access to large spectrum of global premium demand through trusted DSP and agency partnerships
✓ Single-source monetization across display, video, CTV, mobile, and native formats
Limitations
✗ Interface is not as user-friendly as other networks
✗ Steep learning curve when starting with the platform
Publisher Collective
3.8
Rating
★ 3.8/5
Pricing
Custom pricing (requires a minimum of 3 million page views per month; typically operates on a revenue-share model).
Platform
Managed monetization
Scores
Revenue yield & RPM uplift
4.2
Demand access & header bidding
4.3
Ad quality & brand safety controls
4.1
Publisher control & transparency
3.2
Payment terms & reliability
2.6
Page speed & Core Web Vitals impact
4.0
Reporting & reconciliation
3.8
Integration & ad-ops workload
4.0
Eligibility & onboarding
3.5
Consent & privacy readiness
3.5
Strengths
✓ Powerful ad management features
✓ User-friendly interface
Limitations
✗ Limited user reviews available
✗ No free version
