Up to 4 at once.
| Criteria | Revcontent | Sharethrough |
|---|---|---|
| Weighted Score | 3.9/5 | 3.5/5 |
| Pricing | Free for publishers; revenue share under flexible contracts customised per publisher (rate not published). Advertisers pay via CPC or CPM. | Standard SSP fee/rev-share |
| Platform Type | Native ad network | Supply-side platform |
| Revenue yield & demand quality | 3.6/5 | 4.2/5 |
| Recommendation widget performance | 3.5/5 | 3.0/5 |
| Ad quality & content standards | 3.8/5 | 3.8/5 |
| Publisher control over placements | 3.2/5 | 3.0/5 |
| Reader experience & page speed | 4.0/5 | 4.4/5 |
| Reporting, reconciliation & payout reliability | 3.0/5 | 2.4/5 |
| Formats & integration | 3.5/5 | 4.3/5 |
| Commercial terms transparency | 2.5/5 | 2.6/5 |
| Privacy & standards compliance | 4.2/5 | 3.2/5 |
| Strengths | ✓ Easy to use ✓ Reduced impact on page loading | ✓ Excellent rendering quality ✓ Broad DSP demand |
| Limitations | ✗ Questionable customer support | ✗ Lower margins than direct sales ✗ Dependence on programmatic trends |
Revcontent
3.9
Rating
★ 3.9/5
Pricing
Free for publishers; revenue share under flexible contracts customised per publisher (rate not published). Advertisers pay via CPC or CPM.
Platform
Native ad network
Scores
Revenue yield & demand quality
3.6
Recommendation widget performance
3.5
Ad quality & content standards
3.8
Publisher control over placements
3.2
Reader experience & page speed
4.0
Reporting, reconciliation & payout reliability
3.0
Formats & integration
3.5
Commercial terms transparency
2.5
Privacy & standards compliance
4.2
Strengths
✓ Easy to use
✓ Reduced impact on page loading
Limitations
✗ Questionable customer support
Sharethrough
3.5
Rating
★ 3.5/5
Pricing
Standard SSP fee/rev-share
Platform
Supply-side platform
Scores
Revenue yield & demand quality
4.2
Recommendation widget performance
3.0
Ad quality & content standards
3.8
Publisher control over placements
3.0
Reader experience & page speed
4.4
Reporting, reconciliation & payout reliability
2.4
Formats & integration
4.3
Commercial terms transparency
2.6
Privacy & standards compliance
3.2
Strengths
✓ Excellent rendering quality
✓ Broad DSP demand
Limitations
✗ Lower margins than direct sales
✗ Dependence on programmatic trends