Up to 4 at once.
| Criteria | OneSignal | SendPulse |
|---|---|---|
| Weighted Score | 3.9/5 | 2.6/5 |
| Pricing | Free plan (10,000 web push subscribers per send, 1,000 mobile MAU); Growth from $19/month plus usage; Professional and Enterprise are custom-priced on annual contracts. | Web push is free for up to 10,000 subscribers; paid web push plans are priced by subscriber count. Email, SMS and chatbots are billed separately. |
| Platform Type | Push notification platform | Multichannel marketing platform |
| Delivery speed & reliability at scale | 4.5/5 | 2.8/5 |
| Targeting & segmentation | 4.7/5 | 3.5/5 |
| Opt-in rate optimisation | 4.5/5 | 3.2/5 |
| Automation & triggers | 4.6/5 | 3.8/5 |
| Analytics & attribution | 3.8/5 | 2.6/5 |
| Rich content & formats | 4.5/5 | 3.4/5 |
| Monetisation | 0.8/5 | 1.5/5 |
| Platform coverage | 4.8/5 | 3.2/5 |
| Integration effort & page speed | 4.6/5 | 3.8/5 |
| Privacy & compliance | 3.5/5 | 3.3/5 |
| Strengths | ✓ Serves both eCommerce and publishing sectors with tailored functionality ✓ Category selection in opt-in prompts for user content preferences | ✓ Free tier for up to 10,000 subscribers with unlimited web push notifications ✓ Single line of code for easy setup on mobile and desktop |
| Limitations | ✗ Free tier has limited features ✗ Growth plan costs scale up with subscriber numbers and channels | ✗ Pro tier pricing can scale up to $3,300/month for unlimited subscribers ✗ Free tier limited to web push only (under 10,000 subscribers) |
OneSignal
3.9
Rating
★ 3.9/5
Pricing
Free plan (10,000 web push subscribers per send, 1,000 mobile MAU); Growth from $19/month plus usage; Professional and Enterprise are custom-priced on annual contracts.
Platform
Push notification platform
Scores
Delivery speed & reliability at scale
4.5
Targeting & segmentation
4.7
Opt-in rate optimisation
4.5
Automation & triggers
4.6
Analytics & attribution
3.8
Rich content & formats
4.5
Monetisation
0.8
Platform coverage
4.8
Integration effort & page speed
4.6
Privacy & compliance
3.5
Strengths
✓ Serves both eCommerce and publishing sectors with tailored functionality
✓ Category selection in opt-in prompts for user content preferences
Limitations
✗ Free tier has limited features
✗ Growth plan costs scale up with subscriber numbers and channels
SendPulse
2.6
Rating
★ 2.6/5
Pricing
Web push is free for up to 10,000 subscribers; paid web push plans are priced by subscriber count. Email, SMS and chatbots are billed separately.
Platform
Multichannel marketing platform
Scores
Delivery speed & reliability at scale
2.8
Targeting & segmentation
3.5
Opt-in rate optimisation
3.2
Automation & triggers
3.8
Analytics & attribution
2.6
Rich content & formats
3.4
Monetisation
1.5
Platform coverage
3.2
Integration effort & page speed
3.8
Privacy & compliance
3.3
Strengths
✓ Free tier for up to 10,000 subscribers with unlimited web push notifications
✓ Single line of code for easy setup on mobile and desktop
Limitations
✗ Pro tier pricing can scale up to $3,300/month for unlimited subscribers
✗ Free tier limited to web push only (under 10,000 subscribers)
