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Impact vs Rakuten

Side by side on the same benchmark criteria.

Up to 4 at once.
Impact
Impact
3.9
Rating
★ 3.7/5
Pricing
Free for publishers and partners to join; brand plans are Starter $30/mo + 2.5% of revenue, Essentials $500/mo, Pro $2,500/mo and Enterprise $10,000/mo.
Platform
Affiliate network
Scores
Commission rates & payout terms
3.2
Merchant & programme coverage
4.6
Tracking accuracy & attribution
4.7
Link automation & commerce content tools
4.8
Reporting & API
4.7
Payment reliability & thresholds
2.8
Product feeds & price comparison
4.5
Disclosure & compliance tools
4.4
Integration
4.2
Publisher approval & programme access
3.8
Strengths
✓ Get access to powerful tools for publishers such as a360media that uses Trackonomics to quantify success and help boost your commerce content revenue with data
✓ Centralize your social, website, and affiliate data from over 200 channels and networks, all in one place
Limitations
✗ Executives are a bit slower to respond than those of other affiliate platforms
✗ Could offer better direct communication with the partnering brands for specific queries or advertising assets
Rakuten
Rakuten
3.8
Rating
★ 3.5/5
Pricing
Free for publishers to join; advertisers pay custom pricing (performance commissions plus negotiated monthly platform and setup fees).
Platform
Affiliate network
Scores
Commission rates & payout terms
3.8
Merchant & programme coverage
4.2
Tracking accuracy & attribution
3.5
Link automation & commerce content tools
3.8
Reporting & API
3.5
Payment reliability & thresholds
4.5
Product feeds & price comparison
3.6
Disclosure & compliance tools
3.0
Integration
3.0
Publisher approval & programme access
2.5
Strengths
✓ Premium advertiser base including luxury retail and top travel brands
✓ Curated advertiser marketplace maintains quality
Limitations
✗ Higher approval standards than open networks
✗ Interface and reporting less intuitive than Impact or CJ

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