Created by Humans vs RSL Collective
RSL Collective
Open licensing standard for AI content use
Publishers using it: 3 · incl. Boston Globe Media
Last verified Oct 19, 2026
At a glance
- Created by Humans scores 2.9/5 and RSL Collective scores 3.3/5 in Benchmark Grid's independent AI content licensing platforms benchmark, both assessed on the same 9 criteria.
- The widest gaps are interoperability & standards (Created by Humans 2.5, RSL Collective 4.5) and compensation reporting & audit (Created by Humans 2.4, RSL Collective 1.4); they are within 0.3 on 3 of 9 criteria.
- Created by Humans is built for small and mid-market publishers; RSL Collective for small, mid-market and enterprise.
- On total cost of ownership Created by Humans scores 1.7 and RSL Collective 3.5 (higher means better value, not a lower price).
- In our tracking 0 publishers use Created by Humans and 3 use RSL Collective.
- Scores last verified 19 Oct 2026. Vendors cannot pay for a score or a position.
Where they differ
Created by Humans is stronger on compensation Reporting & Audit (2.4 vs 1.4) and support & Onboarding (1.8 vs 1.2).
RSL Collective is stronger on interoperability & Standards (4.5 vs 2.5) and licensing Rights & Legal Framework (3.8 vs 3.2).
Which one fits
Choose Created by Humans if…
- You publish at small and mid-market scale.
- You weight compensation Reporting & Audit, support & Onboarding and AI Partner Access & Demand heavily — Created by Humans leads on those in this benchmark.
Choose RSL Collective if…
- You publish at small, mid-market and enterprise scale.
- You weight interoperability & Standards, licensing Rights & Legal Framework and content Ingestion & Technical Setup heavily — RSL Collective leads on those in this benchmark.
Also weighing these
The nearest-scored tools to Created by Humans and RSL Collective in this benchmark, listed A to Z.
- 2.1Human Native AIData licensing marketplace with rights traceabilityRead review
- 3.0Microsoft Publisher Content MarketplaceLicensing programme for publisher content in AIRead review
- 3.5ProRataLicensed-content AI answer engine sharing 50% of revenueRead review
- 4.0TollBitMarketplace licensing publisher content to AI crawlersRead review
All 5 scored tools are in Best AI Content Licensing Platforms for Publishers.
Who uses them
Publishers we have detected running each tool, from ads.txt, site code and published case studies. Agencies, brands and vendors are excluded.
Created by Humans · 0
No publisher adoption verified yet.
RSL Collective · 3
Head to head
| Criterion | Created by Humans | RSL Collective |
|---|---|---|
| Licensing Rights & Legal Framework16% of capability | 3.2 | 3.8 |
| Revenue Model & Payout Terms14% of capability | 2.6 | 2.2 |
| AI Partner Access & Demand12% of capability | 2.2 | 1.8 |
| Publisher Control & Opt-Out12% of capability | 3.5 | 3.2 |
| Attribution & Usage Transparency10% of capability | 2.8 | 2.6 |
| Compensation Reporting & Audit10% of capability | 2.4 | 1.4 |
| Content Ingestion & Technical Setup10% of capability | 2.5 | 2.8 |
| Interoperability & Standards8% of capability | 2.5 | 4.5 |
| Support & Onboarding8% of capability | 1.8 | 1.2 |
| Capability45% of composite | 2.7 | 2.6 |
| Publisher fit40% of composite | 3.5 | 4.0 |
| Total cost of ownership15% of composite | 1.7 | 3.5 |
Cost of ownership
| Sub-score | Created by Humans | RSL Collective |
|---|---|---|
| Pricing transparency | 1.0 | 4.5 |
| Entry cost | 1.0 | 4.5 |
| Implementation cost | 3.0 | 2.5 |
| Hidden-fee risk | 2.0 | 4.0 |
| Ongoing cost | 1.5 | 2.0 |
Created by Humans pricing
Custom pricing; contact the vendor for a quote.
RSL Collective pricing
Free standard; free to join the RSL Collective; royalties are paid by AI licensees.
What users say
Created by Humans
3 positive · 3 neutral · 0 negative
RSL Collective
3 positive · 10 neutral · 0 negative
Mentions we could not tie to a real user, and those flagged as promotional, are excluded. Sentiment is opinion, and is independent of the verified publisher adoptions above.
Created by Humans scores 2.9 and RSL Collective scores 3.3 in Benchmark Grid's independent Best AI Content Licensing Platforms for Publishers benchmark (benchmarkgrid.com/vs/created-by-humans/rsl-collective, verified Oct 19, 2026)
Common questions
How do Created by Humans and RSL Collective differ?
Created by Humans is stronger on compensation Reporting & Audit (2.4 vs 1.4) and support & Onboarding (1.8 vs 1.2). RSL Collective is stronger on interoperability & Standards (4.5 vs 2.5) and licensing Rights & Legal Framework (3.8 vs 3.2). Neither is better in the abstract — which one suits you depends on which of those dimensions carries the most weight in your operation.
Which is cheaper, Created by Humans or RSL Collective?
On total cost of ownership — pricing transparency, entry cost, implementation, hidden-fee risk and ongoing cost — Created by Humans scores 1.7/5 and RSL Collective scores 3.5/5. A higher score means better value, not a lower sticker price.
How are these scores calculated?
Each tool is assessed against its category's published criteria (9 in this benchmark), which make up Capability (45% of the composite), Publisher fit (40%) and Total cost of ownership (15%). Assessment is carried out by SODP's editorial team against a published methodology. Vendors cannot pay for inclusion, scores or positions.
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Both tools are scored in Best AI Content Licensing Platforms for Publishers. See alternatives to Created by Humans or alternatives to RSL Collective.
Weighing a third option? Add a tool to this comparison.
Where to next
Four questions, and a scored stack across every benchmark — not just Best AI Content Licensing Platforms for Publishers
Every scored tool in Best AI Content Licensing Platforms for Publishers, with the criteria behind each number
Every category, independently scored
Related comparisons
Other head-to-heads publishers look at in Best AI Content Licensing Platforms for Publishers.
