Up to 4 at once.
| Criteria | Index Exchange | Mediavine |
|---|---|---|
| Weighted Score | 4.0/5 | 4.1/5 |
| Pricing | Custom revenue-share model based on a percentage of programmatic ad transactions. | Revenue share model: Journey (70%), Official (75%), Select (80%), Signature (85%), and Premiere (90%). Journey requires 1,000 premium sessions/month (US, UK, Canada, Australia); Grow script is now optional and a single unified application auto-routes sites to Journey or Mediavine. Main network requires $5,000/year in ad revenue. |
| Platform Type | Supply-side platform | Managed monetization |
| Revenue yield & RPM uplift | 4.6/5 | 4.6/5 |
| Demand access & header bidding | 4.8/5 | 4.4/5 |
| Ad quality & brand safety controls | 4.2/5 | 4.3/5 |
| Publisher control & transparency | 4.0/5 | 3.2/5 |
| Payment terms & reliability | 2.3/5 | 2.2/5 |
| Page speed & Core Web Vitals impact | 4.3/5 | 4.3/5 |
| Reporting & reconciliation | 4.0/5 | 4.2/5 |
| Integration & ad-ops workload | 2.2/5 | 4.5/5 |
| Eligibility & onboarding | 2.4/5 | 4.3/5 |
| Consent & privacy readiness | 4.5/5 | 4.3/5 |
| Strengths | ✓ Access to large spectrum of global premium demand through trusted DSP and agency partnerships ✓ Single-source monetization across display, video, CTV, mobile, and native formats | ✓ Impressive user experience with fast-loading ✓ Strong focus on site speed optimization that protects Core Web Vitals and SEO rankings |
| Limitations | ✗ Interface is not as user-friendly as other networks ✗ Steep learning curve when starting with the platform | ✗ Operates exclusively on CPM model, no support for CPC or CPA pricing ✗ Payment schedule runs on NET 65 (65 days from the end of the earning month) |
Index Exchange
4.0
Rating
★ 4.0/5
Pricing
Custom revenue-share model based on a percentage of programmatic ad transactions.
Platform
Supply-side platform
Scores
Revenue yield & RPM uplift
4.6
Demand access & header bidding
4.8
Ad quality & brand safety controls
4.2
Publisher control & transparency
4.0
Payment terms & reliability
2.3
Page speed & Core Web Vitals impact
4.3
Reporting & reconciliation
4.0
Integration & ad-ops workload
2.2
Eligibility & onboarding
2.4
Consent & privacy readiness
4.5
Strengths
✓ Access to large spectrum of global premium demand through trusted DSP and agency partnerships
✓ Single-source monetization across display, video, CTV, mobile, and native formats
Limitations
✗ Interface is not as user-friendly as other networks
✗ Steep learning curve when starting with the platform
Mediavine
4.1
Rating
★ 4.1/5
Pricing
Revenue share model: Journey (70%), Official (75%), Select (80%), Signature (85%), and Premiere (90%). Journey requires 1,000 premium sessions/month (US, UK, Canada, Australia); Grow script is now optional and a single unified application auto-routes sites to Journey or Mediavine. Main network requires $5,000/year in ad revenue.
Platform
Managed monetization
Scores
Revenue yield & RPM uplift
4.6
Demand access & header bidding
4.4
Ad quality & brand safety controls
4.3
Publisher control & transparency
3.2
Payment terms & reliability
2.2
Page speed & Core Web Vitals impact
4.3
Reporting & reconciliation
4.2
Integration & ad-ops workload
4.5
Eligibility & onboarding
4.3
Consent & privacy readiness
4.3
Strengths
✓ Impressive user experience with fast-loading
✓ Strong focus on site speed optimization that protects Core Web Vitals and SEO rankings
Limitations
✗ Operates exclusively on CPM model, no support for CPC or CPA pricing
✗ Payment schedule runs on NET 65 (65 days from the end of the earning month)
