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AdPushup / AdRecover vs Sulvo

Last verified Nov 11, 2026

At a glance

  • AdPushup / AdRecover scores 3.7/5 and Sulvo scores 3.6/5 in Benchmark Grid's independent adblock recovery software benchmark, both assessed on the same 10 criteria.
  • The widest gaps are acceptable ads & consent-compliant delivery (AdPushup / AdRecover 4.6, Sulvo 2.5) and detection accuracy & circumvention resilience (AdPushup / AdRecover 2.2, Sulvo 3.5); they are within 0.3 on 3 of 10 criteria.
  • AdPushup / AdRecover is built for mid-market and enterprise publishers; Sulvo for small and mid-market.
  • On total cost of ownership AdPushup / AdRecover scores 1.5 and Sulvo 2.6 (higher means better value, not a lower price).
  • In our tracking 5 publishers use AdPushup / AdRecover and 2 use Sulvo.
  • Scores last verified 11 Nov 2026. Vendors cannot pay for a score or a position.

Where they differ

AdPushup / AdRecover is stronger on acceptable Ads & consent-compliant delivery (4.6 vs 2.5), reader experience (4.2 vs 3.2) and page speed impact (3.8 vs 3.0).

Sulvo is stronger on detection accuracy & circumvention resilience (3.5 vs 2.2).

Which one fits

Choose AdPushup / AdRecover if…

  • You publish at mid-market and enterprise scale.
  • You weight acceptable Ads & consent-compliant delivery, reader experience and page speed impact heavily — AdPushup / AdRecover leads on those in this benchmark.

Choose Sulvo if…

  • You publish at small and mid-market scale.
  • You weight detection accuracy & circumvention resilience and recovery rate & revenue recovered heavily — Sulvo leads on those in this benchmark.

Also weighing these

The nearest-scored tools to AdPushup / AdRecover and Sulvo in this benchmark, listed A to Z.

All 7 scored tools are in Best Adblock Recovery Software.

Who uses them

Publishers we have detected running each tool, from ads.txt, site code and published case studies. Agencies, brands and vendors are excluded.

Head to head

CriterionAdPushup / AdRecoverSulvo
Recovery rate & revenue recovered16% of capability3.23.8
Acceptable Ads & consent-compliant delivery12% of capability4.62.5
Detection accuracy & circumvention resilience12% of capability2.23.5
Reader experience12% of capability4.23.2
Ad stack compatibility10% of capability4.44.2
Alternative monetisation for blockers10% of capability1.00.5
Recovery reporting10% of capability3.23.0
Page speed impact8% of capability3.83.0
Integration effort6% of capability3.53.5
Legal compliance4% of capability4.03.5
Capability45% of composite3.43.1
Publisher fit40% of composite4.94.5
Total cost of ownership15% of composite1.52.6

Cost of ownership

Sub-scoreAdPushup / AdRecoverSulvo
Pricing transparency0.71.0
Entry cost0.72.5
Implementation cost2.03.5
Hidden-fee risk2.03.0
Ongoing cost2.03.0

AdPushup / AdRecover pricing

Revenue share model with three tiered plans based on publisher needs and traffic; custom enterprise pricing available.

Sulvo pricing

Custom pricing; contact the vendor for a quote. Free 100-point diagnostic and 30-day Unblocker trial; Enterprise managed service from 250M+ monthly impressions.

What users say

AdPushup / AdRecover

1 positive · 0 neutral · 0 negative

Sulvo

5 positive · 10 neutral · 3 negative

Mentions we could not tie to a real user, and those flagged as promotional, are excluded. Sentiment is opinion, and is independent of the verified publisher adoptions above.

AdPushup / AdRecover scores 3.7 and Sulvo scores 3.6 in Benchmark Grid's independent Best Adblock Recovery Software benchmark (benchmarkgrid.com/vs/adpushup-adrecover/sulvo, verified Nov 11, 2026)

Common questions

How do AdPushup / AdRecover and Sulvo differ?

AdPushup / AdRecover is stronger on acceptable Ads & consent-compliant delivery (4.6 vs 2.5), reader experience (4.2 vs 3.2) and page speed impact (3.8 vs 3.0). Sulvo is stronger on detection accuracy & circumvention resilience (3.5 vs 2.2). Neither is better in the abstract — which one suits you depends on which of those dimensions carries the most weight in your operation.

Which is cheaper, AdPushup / AdRecover or Sulvo?

On total cost of ownership — pricing transparency, entry cost, implementation, hidden-fee risk and ongoing cost — AdPushup / AdRecover scores 1.5/5 and Sulvo scores 2.6/5. A higher score means better value, not a lower sticker price.

How are these scores calculated?

Each tool is assessed against its category's published criteria (10 in this benchmark), which make up Capability (45% of the composite), Publisher fit (40%) and Total cost of ownership (15%). Assessment is carried out by SODP's editorial team against a published methodology. Vendors cannot pay for inclusion, scores or positions.

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Both tools are scored in Best Adblock Recovery Software. See alternatives to AdPushup / AdRecover or alternatives to Sulvo.

Weighing a third option? Add a tool to this comparison.

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