Asana vs Lytho
Asana
AI-powered work management platform orchestrating complex editorial workflows and multi-channel content campaigns
Publishers using it: 7 · incl. USA Today, BOOM! Studios
Last verified Nov 11, 2026
At a glance
- Asana scores 4.0/5 and Lytho scores 2.9/5 in Benchmark Grid's independent editorial calendar software benchmark, both assessed on the same 10 criteria.
- The widest gaps are usability (Asana 4.5, Lytho 3.4) and cms & publishing integrations (Asana 3.2, Lytho 4.2); they are within 0.3 on 6 of 10 criteria.
- Asana is built for small, mid-market and enterprise publishers; Lytho for mid-market and enterprise.
- On total cost of ownership Asana scores 3.5 and Lytho 1.8 (higher means better value, not a lower price).
- In our tracking 7 publishers use Asana and 3 use Lytho.
- Scores last verified 11 Nov 2026. Vendors cannot pay for a score or a position.
Where they differ
Asana is stronger on usability (4.5 vs 3.4) and implementation & support (3.8 vs 3.4).
Lytho is stronger on CMS & publishing integrations (4.2 vs 3.2) and performance tracking (2.0 vs 1.2).
Which one fits
Choose Asana if…
- You publish at small, mid-market and enterprise scale.
- You weight usability, implementation & support and collaboration heavily — Asana leads on those in this benchmark.
Choose Lytho if…
- You publish at mid-market and enterprise scale.
- You weight CMS & publishing integrations, performance tracking and editorial workflow & approvals heavily — Lytho leads on those in this benchmark.
Also weighing these
The nearest-scored tools to Asana and Lytho in this benchmark, listed A to Z.
- 3.0Monday.comA versatile AI-powered Work OS for centralizing editorial workflows and cross-team project managementRead review
- 3.5MultiCollabGoogle Docs-style real-time collaboration and editorial commenting directly within the WordPress block editorRead review
- 3.8PublishPressProfessional editorial, permission, and workflow management tools for WordPress content teams and digital publishers.Read review
- 3.1StoryChiefA centralized platform to plan, create, and distribute content across multiple channels with AI-driven optimization.Read review
All 12 scored tools are in Best Editorial Calendar Software.
Who uses them
Publishers we have detected running each tool, from ads.txt, site code and published case studies. Agencies, brands and vendors are excluded.
Head to head
| Criterion | Asana | Lytho |
|---|---|---|
| Editorial workflow & approvals14% of capability | 4.5 | 4.7 |
| Planning & scheduling views14% of capability | 4.6 | 4.6 |
| CMS & publishing integrations12% of capability | 3.2 | 4.2 |
| Collaboration12% of capability | 4.7 | 4.5 |
| Custom fields & templates10% of capability | 4.6 | 4.5 |
| Multi-channel planning10% of capability | 4.4 | 4.4 |
| Performance tracking8% of capability | 1.2 | 2.0 |
| Usability8% of capability | 4.5 | 3.4 |
| Implementation & support6% of capability | 3.8 | 3.4 |
| Permissions & security6% of capability | 4.5 | 4.6 |
| Capability45% of composite | 4.1 | 4.2 |
| Publisher fit40% of composite | 4.0 | 2.0 |
| Total cost of ownership15% of composite | 3.5 | 1.8 |
Cost of ownership
| Sub-score | Asana | Lytho |
|---|---|---|
| Pricing transparency | 3.8 | 1.0 |
| Entry cost | 4.0 | 1.0 |
| Implementation cost | 3.5 | 1.5 |
| Hidden-fee risk | 3.3 | 3.2 |
| Ongoing cost | 2.9 | 2.3 |
Asana pricing
Free Personal tier (up to 2 users); Starter from $10.99/user/month; Advanced from $24.99/user/month (annual billing). Enterprise and AI add-ons require custom quotes.
Lytho pricing
Custom enterprise pricing via quote; plans are tiered as Standard (10 users), Professional (25 users), and Enterprise (100+ users). Third-party data indicates specialized seats may start around $79/user/month.
What users say
Asana
21 positive · 10 neutral · 13 negative
Lytho
10 positive · 2 neutral · 0 negative
Mentions we could not tie to a real user, and those flagged as promotional, are excluded. Sentiment is opinion, and is independent of the verified publisher adoptions above.
Asana scores 4.0 and Lytho scores 2.9 in Benchmark Grid's independent Best Editorial Calendar Software benchmark (benchmarkgrid.com/vs/asana/lytho-formerly-lytho-planner, verified Nov 11, 2026)
Common questions
How do Asana and Lytho differ?
Asana is stronger on usability (4.5 vs 3.4) and implementation & support (3.8 vs 3.4). Lytho is stronger on CMS & publishing integrations (4.2 vs 3.2) and performance tracking (2.0 vs 1.2). Neither is better in the abstract — which one suits you depends on which of those dimensions carries the most weight in your operation.
Which is cheaper, Asana or Lytho?
On total cost of ownership — pricing transparency, entry cost, implementation, hidden-fee risk and ongoing cost — Asana scores 3.5/5 and Lytho scores 1.8/5. A higher score means better value, not a lower sticker price.
How are these scores calculated?
Each tool is assessed against its category's published criteria (10 in this benchmark), which make up Capability (45% of the composite), Publisher fit (40%) and Total cost of ownership (15%). Assessment is carried out by SODP's editorial team against a published methodology. Vendors cannot pay for inclusion, scores or positions.
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Both tools are scored in Best Editorial Calendar Software. See alternatives to Asana or alternatives to Lytho.
Weighing a third option? Add a tool to this comparison.
Where to next
Related comparisons
Other head-to-heads publishers look at in Best Editorial Calendar Software.
