AirOps
LLM brand citation tracking and AI content workflows to grow visibility in AI search
Best for mid-market publishers.
Summary review · Last verified Oct 19, 2026 · Scored on 10 criteria · Vendors can't pay for scores
Research by Vahe Arabian · Scored and edited by the SODP team
Key facts
- Score
- 2.2 / 5
- Tier
- Limited
- Pricing model
- Usage-based on monthly tasks: Solo (35,…
- Type
- SaaS
- Founded
- 2021
- Headcount
- 175
At a glance
- AirOps scores 2.2/5 (Limited) in Benchmark Grid's independent media monitoring & AI visibility tools benchmark, assessed on 10 published criteria.
- It is built for mid-market publishers.
- Strongest on AI answer & LLM citation tracking (4.3) and Integrations & export (4.2); weakest on Source coverage (1.5).
- Pricing: Usage-based on monthly tasks: Solo (35,000 tasks) and Pro (100,000 tasks) are free to start, with Solo overage at $0.025 per task; Enterpri…
- Scores last verified 19 Oct 2026. Vendors cannot pay for a score or a position.
Summary
Editor's update: 19 Oct 2026 accuracy audit: removed mention-citation gap claim (AI citation tracking 4.8->4.3); pricing described as task-based with free start.
Combines citation tracking with content and optimisation workflows to improve AI visibility; Insights tracks citations, sentiment, position and share of voice across answer engines.
Score breakdown
2.2 = 0.45 × 3.07 capability + 0.40 × 1.00 publisher fit + 0.15 × 2.90 cost
Σ (criterion rating × weight) across 10 criteria · scale 1 (poor) → 5 (excellent)
The tool focuses exclusively on AI search engine citations rather than traditional news, broadcast, or social media monitoring.
14% of capability · What we check: News, broadcast, social, podcast and paywalled sources monitored.
The platform uses specific citation tracking to isolate relevant brand mentions within LLM responses effectively.
12% of capability · What we check: How well irrelevant mentions and duplicates are filtered out.
Insights tracks visibility, citations, sentiment and position across answer engines, broken down by model, topic, competitor and source.
12% of capability · What we check: Tracks mentions and citations in AI assistants and answer engines.
The platform provides strong capabilities for benchmarking brand visibility and share of voice across different AI models.
10% of capability · What we check: Compares coverage against competitors over time.
The tool offers analytical reporting focused on visibility gaps and content performance for marketing teams.
10% of capability · What we check: Reports and dashboards teams can share.
SOC 2 Type II audited, with AES-256 encryption, a DPA with standard contractual clauses and deletion 30 days after closure; licensed access to copyrighted coverage is not addressed.
10% of capability · What we check: Licensed access to copyrighted coverage and compliant data handling.
The tool provides standard alert functionality for citation gaps, though it lacks breadth across media channels.
8% of capability · What we check: Speed and control of alerts on new coverage.
Sentiment analysis is a secondary, less-developed feature compared to the tool's core visibility tracking.
8% of capability · What we check: Accuracy of sentiment and how a brand is portrayed.
Insights API exports citations, mentions, prompts and share of voice for warehouses and dashboards, and workflows connect to Slack, Google Sheets, CMSs, webhooks and MCP.
8% of capability · What we check: Connections to Slack, BI tools and data export.
While the interface is clean, the requirement for learning complex recipe-based automation makes the setup steeper than standard tools.
8% of capability · What we check: How quickly teams can set up searches and find coverage.
AirOps scores 2.2/5 in Benchmark Grid's independent Best Media Monitoring & AI Visibility Tools benchmark (benchmarkgrid.com/best-media-monitoring-tools/airops, verified Oct 19, 2026)
Strengths & limitations
Strengths
- Combines measurement with action
- Strong content workflows
Limitations
- Broader than pure monitoring
- Steeper setup
Who uses it
We haven't detected any publishers running AirOps yet.
Cost of ownership
Pricing
Usage-based on monthly tasks: Solo (35,000 tasks) and Pro (100,000 tasks) are free to start, with Solo overage at $0.025 per task; Enterprise pricing is custom.
Pricing unclear for your setup? — we'll make the introduction. Free, and it never affects the score.
Cost data sourced from vendor pricing pages and community signals. Vendors may dispute any factor.
What users say
Users appreciate the platform’s effective workflow automation and insightful AI citation analytics, though some report concerns regarding complex interfaces, onboarding friction, and rigid pricing structures.
Sources: Reddit 75% · X 14% · G2 5% · Blog 5% · Trade press 2%
Most discussed
Recent quotes
"The focus was on prompting and building tools in Airops, a sophisticated AI tool builder with access to all the latest large language models."
Positive·Trade press·via Omni
"But if you DO have that strategy? Oh boy, this is where things get interesting."
Positive·Blog·via Marketer Milk
"AirOps’ analysis found creator/social citation share grew 140% over 11 months."
Positive·X
"We were trying to make AirOps cover both use cases, and honestly, it didn’t do either particularly well."
Negative·Reddit·1mo ago
"I'm already consulting 6 companies who maxed AirOps AI content but were hit by recent spam and core updates! And the irony is AirOps CEO is still so out of touch with the reality of what's going on with their tool and customers."
Negative·X
44 mentions from 5 independent sources, each read and scored by our analyser. Mentions we could not tie to a real user, and those flagged as promotional, are excluded. Sentiment is opinion, and is independent of the verified publisher adoptions shown above.
The company behind AirOps
Company facts come from an independent business-data record rather than the vendor's own site.
- Founded
- 2021
- Employees
- 175
- Ownership
- Privately Held
Compare AirOps
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FAQ
How is AirOps scored?
AirOps scores 2.2 out of 5 in Benchmark Grid's independent Best Media Monitoring & AI Visibility Tools benchmark. The overall figure blends capability (45%), publisher fit (40%) and cost of ownership (15%). Capability is itself a weighted average of 10 criteria; the heaviest are source coverage (14%), accuracy & relevance filtering (12%) and ai answer & llm citation tracking (12%). Vendors cannot pay for a score.
What size publisher is AirOps built for?
AirOps is built for mid-market publishers. That is the vendor's own stated target, and it is one of the inputs to our publisher-fit score — a platform that suits a national newsroom often carries more operational load than a small one can absorb.
What does AirOps cost?
Usage-based on monthly tasks: Solo (35,000 tasks) and Pro (100,000 tasks) are free to start, with Solo overage at $0.025 per task; Enterprise pricing is custom. Our cost-of-ownership score is 2.9/5, which weighs pricing transparency, entry cost, implementation cost, hidden-fee risk and ongoing cost. Ask the vendor for a written first-year figure that includes implementation before you commit.
Can AirOps pay for a better score?
No. Scores come from our editorial review of the product's documentation, demos and public evidence. A vendor can claim this listing or request a re-review, but nothing they buy changes a score or a position.
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