Gracker.ai
AI search visibility and citation tracking that separates authoritative source citations from passing brand mentions
Best for mid-market publishers.
Summary review · Last verified Oct 19, 2026 · Scored on 10 criteria · Vendors can't pay for scores
Research by Vahe Arabian · Scored and edited by the SODP team
Key facts
- Score
- 2.3 / 5
- Tier
- Limited
- Pricing model
- Starter $99/month ($79/month billed ann…
- Type
- SaaS
- Publishers using it
- 1
- Founded
- 2025
- Headcount
- 17
At a glance
- Gracker.ai scores 2.3/5 (Limited) in Benchmark Grid's independent media monitoring & AI visibility tools benchmark, assessed on 10 published criteria.
- It is built for mid-market publishers.
- Strongest on AI answer & LLM citation tracking (4.8) and Share of voice & competitive benchmarking (4.6); weakest on Source coverage (1.2).
- Pricing: Starter $99/month ($79/month billed annually); Scale $499/month ($399/month billed annually); Enterprise custom. 7-day trial, card required.
- 1 publishers in our tracking use Gracker.ai, from ads.txt files, page code and public case studies.
- Scores last verified 19 Oct 2026. Vendors cannot pay for a score or a position.
Summary
Editor's update: 19 Oct 2026 accuracy audit: removed multi-sampling claim (Accuracy 4.6->3.0); Sentiment 1.5->3.8, Integrations 2.0->3.5; published pricing; B2B SaaS focus noted.
AEO and GEO platform built for B2B SaaS that separates source citations from brand mentions, tracks up to 10 AI engines independently, and adds visibility diagnosis, AEO audits and a content engine.
Score breakdown
2.3 = 0.45 × 3.08 capability + 0.40 × 1.00 publisher fit + 0.15 × 3.40 cost
Σ (criterion rating × weight) across 10 criteria · scale 1 (poor) → 5 (excellent)
Gracker tracks brand citations in up to 10 AI engines only; it does not monitor news, broadcast, social, podcast or paywalled coverage.
14% of capability · What we check: News, broadcast, social, podcast and paywalled sources monitored.
Prompts are re-run on a schedule (weekly, daily or hourly by plan) and tracked per engine; no further detail on sampling or filtering methodology is published.
12% of capability · What we check: How well irrelevant mentions and duplicates are filtered out.
The tool is best-in-class at distinguishing between authoritative source citations and superficial brand mentions across different AI engines.
12% of capability · What we check: Tracks mentions and citations in AI assistants and answer engines.
Granular per-engine tracking provides a precise understanding of AI share-of-voice and competitor visibility.
10% of capability · What we check: Compares coverage against competitors over time.
Reporting capabilities are currently less comprehensive than those found in mature, incumbent market platforms.
10% of capability · What we check: Reports and dashboards teams can share.
Gracker offers GDPR and CCPA rights, AES-256 encryption, a published retention schedule and a DPA on request; SOC 2 is in progress, not achieved.
10% of capability · What we check: Licensed access to copyrighted coverage and compliant data handling.
Real-time functionality is functional but lacks the depth and advanced configuration options of market leaders.
8% of capability · What we check: Speed and control of alerts on new coverage.
Every plan scores sentiment per mention from -100 to +100 with a daily trend, Scale adds a Trust Score and Enterprise adds sentiment drift and distribution views.
8% of capability · What we check: Accuracy of sentiment and how a brand is portrayed.
Google Search Console and Bing Webmaster Tools connect on all plans with MCP access; Notion sync comes on Scale, while GA4, WordPress, HubSpot, Asana, ClickUp, Jira and the API are Enterprise-only.
8% of capability · What we check: Connections to Slack, BI tools and data export.
The interface is functional for its specific niche tasks but lacks the polish and intuitive design found in established enterprise suites.
8% of capability · What we check: How quickly teams can set up searches and find coverage.
Gracker.ai scores 2.3/5 in Benchmark Grid's independent Best Media Monitoring & AI Visibility Tools benchmark (benchmarkgrid.com/best-media-monitoring-tools/gracker, verified Oct 19, 2026)
Strengths & limitations
Strengths
- Separates source citations from passing mentions
- Granular per-engine data
- Published plan pricing with a 7-day trial
- Sentiment scoring on every plan
Limitations
- Newer vendor with limited brand awareness
- Less reporting depth than incumbents
- Built for B2B SaaS marketing, not publishers; API and most integrations are Enterprise-only
Who uses it
Detected from site code, ads.txt records and published case studies — not from the vendor's own customer list. 0 confirmed, 1 seen in a single source.
By publisher size
By content vertical
Publishers running Gracker.ai1
- WebMDEnterprise· Health & Fitness· reported
Cost of ownership
Pricing
Starter $99/month ($79/month billed annually); Scale $499/month ($399/month billed annually); Enterprise custom. 7-day trial, card required.
Pricing unclear for your setup? — we'll make the introduction. Free, and it never affects the score.
Cost data sourced from vendor pricing pages and community signals. Vendors may dispute any factor.
What users say
Sources: G2 77% · Reddit 15% · Capterra 8%
Most discussed
Recent quotes
"Took some time to understand."
Positive·G2·1mo ago
"Integrated gracker.ai into workflow Results: Content creation: 6hrs → 90min Engagement: +47% Inbound leads: 3x Sales cycle: -20%"
Positive·Reddit·1y ago
"Learning curve and volume of reporting data may feel overwhelming initially."
Positive·G2·1mo ago
"Learning curve when you first start."
Positive·G2·2mo ago
"Historical trend data could go deeper."
Positive·G2·5mo ago
13 mentions from 3 independent sources, each read and scored by our analyser. Mentions we could not tie to a real user, and those flagged as promotional, are excluded. Sentiment is opinion, and is independent of the verified publisher adoptions shown above.
The company behind Gracker.ai
Gracker.ai is operated by GrackerAI. Company facts come from an independent business-data record rather than the vendor's own site.
- Founded
- 2025
- Employees
- 17
- Ownership
- Privately Held
Compare Gracker.ai
The head-to-heads publishers look at most, then the closest contests in the same benchmark.
FAQ
How is Gracker.ai scored?
Gracker.ai scores 2.3 out of 5 in Benchmark Grid's independent Best Media Monitoring & AI Visibility Tools benchmark. The overall figure blends capability (45%), publisher fit (40%) and cost of ownership (15%). Capability is itself a weighted average of 10 criteria; the heaviest are source coverage (14%), accuracy & relevance filtering (12%) and ai answer & llm citation tracking (12%). Vendors cannot pay for a score.
What size publisher is Gracker.ai built for?
Gracker.ai is built for mid-market publishers. That is the vendor's own stated target, and it is one of the inputs to our publisher-fit score — a platform that suits a national newsroom often carries more operational load than a small one can absorb.
What does Gracker.ai cost?
Starter $99/month ($79/month billed annually); Scale $499/month ($399/month billed annually); Enterprise custom. 7-day trial, card required. Our cost-of-ownership score is 3.4/5, which weighs pricing transparency, entry cost, implementation cost, hidden-fee risk and ongoing cost. Ask the vendor for a written first-year figure that includes implementation before you commit.
Who uses Gracker.ai?
We have evidenced 1 publisher running Gracker.ai. Adoptions are detected from site code, ads.txt records and published case studies rather than taken from the vendor's own customer list, and each one is listed on this page.
Can Gracker.ai pay for a better score?
No. Scores come from our editorial review of the product's documentation, demos and public evidence. A vendor can claim this listing or request a re-review, but nothing they buy changes a score or a position.
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