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News Exposure

Summary Review

Specialized broadcast and print media monitoring platform with extensive high-definition archives

Scored independently by the SODP editorial team across 10 criteria — scores cannot be purchased or influenced by vendors.

News Exposure offers PR and communications teams comprehensive broadcast, print, and digital monitoring with human-verified analysis and professional video clipping.

Last reviewed: July 26, 2026 · Read our methodology →

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Users praise outstanding customer service, timely fulfillment of requests; common complaints: limited international coverage, pricing can be high for small businesses.

Our Assessment

News Exposure is a robust media monitoring and research service tailored for PR teams and corporate communications departments that require a high degree of broadcast and print coverage. Unlike many digital-first competitors, it specializes in capturing TV and radio mentions alongside digital news, providing a holistic view of a brand's media presence. It is particularly well-suited for organizations that need to track traditional media impact with a high level of accuracy. The platform's primary strength is its extensive historical archive and its professional service options. Users can access high-definition digital archives dating back to 2010 (and some material to 1984), which is invaluable for long-term research. Furthermore, the availability of both DIY and managed (DFY) service levels, including human-verified reports and professional video editing, ensures that data is not only captured but also contextualized and presentation-ready. However, the lack of transparent pricing and the potential for extra costs on advanced services may be a hurdle for organizations with fixed budgets. The comprehensive nature of the platform also suggests a learning curve, meaning users may need time to fully utilize its diverse feature set. While it excels at media tracking, those seeking deep social media engagement metrics or native software integrations may find it more specialized toward traditional PR monitoring.

SODP Weighted Score

Σ (criterion rating × weight) across 12 criteria · Scale: 1 (poor) → 5 (excellent)

3.31

Capability

2.00

Publisher Fit

1.20

TCO

2.50

Benchmark Score

= 45% Capability + 40% Publisher Fit + 15% TCO

How this score was computed

2.50 = 45% × 3.31 + 40% × 2.00 + 15% × 1.20

Weighted blend of three pillars · rounded to 1 decimalRead methodology →

Source coverage

4.6/5

The platform provides exceptional coverage of broadcast, print, and digital media with an extensive high-definition archive dating back to 1984.

14% of capability · What we check: News, broadcast, social, podcast and paywalled sources monitored.

Accuracy & relevance filtering

4.2/5

Human-verified media analysis reports significantly reduce noise and improve relevance compared to purely automated filtering tools.

12% of capability · What we check: How well irrelevant mentions and duplicates are filtered out.

AI answer & LLM citation tracking

2.5/5

Not evidenced in our research yet.

12% of capability · What we check: Tracks mentions and citations in AI assistants and answer engines.

Share of voice & competitive benchmarking

2.8/5

The platform supports tracking of market reach and crisis alerts but lacks specialized features for granular competitor benchmarking.

10% of capability · What we check: Compares coverage against competitors over time.

Reporting & dashboards

4.0/5

Professional video clipping and human-verified reporting deliver high-quality, presentation-ready analysis for communications teams.

10% of capability · What we check: Reports and dashboards teams can share.

Content licensing & data compliance

2.5/5

Not evidenced in our research yet.

10% of capability · What we check: Licensed access to copyrighted coverage and compliant data handling.

Real-time alerting

3.0/5

Alerting is available for monitoring and crisis management, though the platform emphasizes deep analysis over instantaneous delivery.

8% of capability · What we check: Speed and control of alerts on new coverage.

Sentiment & portrayal analysis

4.0/5

Human-verified analysis provides a high level of accuracy for sentiment and brand portrayal assessment.

8% of capability · What we check: Accuracy of sentiment and how a brand is portrayed.

Integrations & export

2.0/5

There is no documented evidence of integrations with common modern CRM or marketing automation software.

8% of capability · What we check: Connections to Slack, BI tools and data export.

Usability

2.6/5

The comprehensive nature of the platform and its specialized feature set result in a steeper learning curve for new users.

8% of capability · What we check: How quickly teams can set up searches and find coverage.

Strengths

Monitors a wide range of media outlets

Access to a high-definition digital archive dating back to 1984

Provides both DIY (Do-it-Yourself) and DFY (Done-for-You) options

Limitations

Lack of upfront pricing information makes it challenging for potential clients to assess cost-effectiveness

Some advanced services may incur extra charges

New users might require time to fully utilize the platform's comprehensive features and services

Key Specifications

Type

Media monitoring

Hosting

SaaS

Starting Price

Custom pricing; quotes are provided based on specific monitoring needs, market reach, and reporting depth.

Best for:Mid-MarketEnterprise

Total Cost of Ownership

1.2 / 5

Custom pricing; quotes are provided based on specific monitoring needs, market reach, and reporting depth.

Pricing Transparency0.8/5

Entry Cost0.8/5

Implementation Cost1.9/5

Hidden Fees Risk1.1/5

Ongoing Cost1.5/5

The combination of hidden cost risks, custom-only pricing, and high service-level requirements leads to a high total cost of ownership.

Featured Publishers Using News Exposure

We haven't detected any publishers running News Exposure yet.

Overall: Mixed • 14 positive, 0 negative, 42 neutral across 56 signals from 8 platforms

Signals are public discussions about News Exposure aggregated from technology forums. These reflect online sentiment and are independent of the verified publisher adoptions shown above.